Why Your Business Needs Promotional Products

When was the last time a customer thanked you for your advertising?  Never?  If so, we need to talk about promotional products and how they can help market your business!

Promotional products are the most cost-effective marketing you can use to drive customers to your business.  It is a tried-and-true method that is used by every entity, big or small and across every industry.  Why?  Because it works.

As a good friend and client use to say to all of his vendors at the beginning of every QBR, “Trust in God.  All others bring data.” Let’s dig in with some interesting statistics on promotional products and see why they work:

• In the U.S, 8 out of 10 consumers have one to 10 promotional products.
• Six out of 10 such consumers keep promotional products with them for up to two years.
• 85% of people do business with the advertiser after receiving a promotional item.
• 31% of the U.S consumers own a promotional bag.
• 89% of consumers can recall the advertiser even two years after receiving a promotional product.
• 63% of consumers give away their promotional products when not needed (your message lives on).
• Promotional products draw jaw dropping 500% more referrals from customers who are satisfied with the gift items.

What are promotional products?  They are useful physical items printed with an advertiser’s name, logo or message designed to drive awareness of your brand among consumers. Promotional products are an incredibly powerful marketing tool since they allow your brand to connect with consumers by engaging all of their senses. What other advertising allows consumers to interact with a brand on a physical level? By allowing that connections, promotional products create a more memorable brand experience.

Let Infantile Industries help you find the right promotional products for your audience. From hand sanitizer to mouse pads to shirts and hats and cups, promotional products come in all shapes, sizes and colors.  In many cases, it may even be possible to obtain custom items that aren’t usually found in promotional product catalogs. If you can feel it or see it, most likely it’s available as a promo product. This allows you to customize a marketing campaign and make it relevant to your targeted clients.

With our help, you can create brand experiences that last.  Whether you are planning for you new brand rollout, a tradeshow, a sporting event or golf tournament, a music festival, or a new community event we are here for you. Today’s consumers want brands to reach and connect with them on a personal level.  There is no better way to do that than with promotional products.

Call us today to see how Infantile Industries LLC and help you design and deliver your next promotional product order.  From shirts, hats, pens, notepads, cups, koozies, you name it, we have got you covered!