How Print Can Help You Re-open Your Small Business

According to an article recently published by McKinsey & Company, “US small-business revenue fell more than 30 percent between January and December 2020.” Saying that the last year was tumultuous for small business owners is putting it mildly.

Like many of you, I remember sitting in front of my TV watching St. Louis City and County leaders announce the lockdown at the start of the Pandemic. At first, I struggled to fully understand what that meant to me and my business. I had to wrap my head around terms like sheltering in place – something I had never heard of before. I scratched my head at who was and who wasn’t considered an essential business. I did everything I could to motivate and protect employees that were sometimes scared or unmotivated to come into work. I worried about my supply chain and how badly it would be disrupted. I cringed every time I heard that something was delayed due to Covid as I grew to understand the ambiguity that came with that response. I learned about deep cleaning and fumigating (and their costs). Things I never thought we would have to deal with hit us square in the face. Hard. Overnight our business changed. Your business changed.

We all made some very tough decisions over the last 12 months. We also made some very creative ones. We have bobbed and weaved. We experimented with some successful ideas and some awful ones. We kept trying. We were lucky. We made it to today. Now, it finally feels like we are seeing the light at the end of tunnel as the world starts open up again.

As things get back to whatever the new normal is, Infantile Industries is here for you. As you look to move forward this spring and summer, we have many custom printed pieces to help you do so safely:

Floor graphics and decals for safe distancing
Disposable or laminated menus (that can be cleaned and reused)
Signs to remind workers and customers to social distance
Window and wall clings to advise of mask requirements or capacity limits
Yard signs and banners welcoming back customers
Direct Mail – work with us to design and deliver a direct mail program to welcome clients back to your store or restaurant
Branded partitions and sneeze guards
Web services to help you up your online store

No matter what you need, Infantile Industries is here to offer creative print solutions to help you and your business succeed. Call us today to discuss what we can do to help you get back to business!